Malaysiana net Advert

Rosmah: Halal beauty and cosmetics products the way forward

Original Source:

KUALA LUMPUR: The use of halal cosmetics and health products is fast growing among global consumers.

For that reason, there is a need for local entrepreneurs to keep tabs on this consumer trend and tap into the market, said Datin Seri Rosmah Mansor (pix).

“Cosmetics is one of the five main exports for Malaysia in the lifestyle industry with a value of RM1.25bil in 2016.

“Now, halal beauty and cosmetics products have increasingly become a priority among global Muslim consumers,” the wife of Prime Minister Datuk Seri Najib Tun Razak said during a hi-tea session with health and beauty products entrepreneurs at Seri Pacific Hotel here Wednesday.

Rosmah said while previously halal products mainly focused on food, lately more entrepreneurs have ventured into beauty and cosmetics products.

She also reminded entrepreneurs to prioritise product quality and ensure that they fulfill the requirements set by the  relevant ministries.

“I also want to encourage entrepreneurs to reach a high standard in product manufacturing and if possible, even up to international standards,” she said.

Rosmah also said this could enable Malaysia to place itself as an international hub for halal cosmetics.

She also encouraged them to utilise the online platform, such as the digital free trade zone (DFTZ) platform.

No comments

Powered by Blogger.